Need to Have

Nice to have

·       Proven track record as a copywriter or related role.

·       Excellent writing, editing, and proofreading skills.
Content Management Systems.

·       Basic formatting.

·       SEO tactics.

·       User experience (UX) understanding.

·       Example - Copywritely/ Wordcounter/ Verbix

·       Basic Graphic Design  

·       Video Editing

·       Social Media Management

Marketing & Communications

• Content Creation: Develop creative and strategic copy for various mediums (e.g., ads, blog posts, newsletters), including but not limited to websites, marketing collateral, social media, email campaigns, and advertisements.
• Brand Voice: Ensure the consistent and effective communication of the brand voice across all platforms, maintaining brand integrity and resonance with the target audience.
• Collaboration: Work closely with marketing, design, and product teams to generate innovative ideas aligned with overall marketing strategies. Collaborate with designers, PR, and other professionals on projects like email campaigns and landing pages.
• Audience Understanding and Market Research: To inform and enhance content creation strategies and stay abreast of industry trends, competitor activities, and emerging technologies.
• Project Management: Manage multiple projects simultaneously, meeting deadlines and maintaining high quality in all deliverables.
• Feedback Integration: Seek and incorporate stakeholder feedback to refine and improve copywriting outputs continually.
• Edit and proofread content generated by fellow team members, ensuring precision, clarity, and alignment with brand guidelines.
• Showcase adaptability and flexibility in a dynamic work environment, adjusting strategies to meet the ever-changing goals of the business.

>10 Years
BSc/BA in marketing, English, journalism, or related field

United States of America - understanding of the American market and its specific preferences.

Follow "Chicago Writing Style/American English," stay well-versed in language trends, and adopt best practices in American English copywriting.